lorenzo-villoresiSince the creation of the brand since 1990 in his family palazzo in Florence, he uses the finest ingredients and materials to develop the most special fragrances.​
He followed the routes of the Tuscan Renaissance traders, the perfumes of Lorenzo Villoresi represent a universe where materials, scents and the colours of Tuscany come together, with the herbs, the essences and the influences from the East.​
The entire production is still carried out manually according to traditional methods, which require a lot of time, patience and attention.​